How to Choose and Integrate Analytics for Game’s Growth?

How to choose the right analytics platform for your project? In this video, devtodev Sales Team Lead Julia Iljuk discusses pros and cons of different systems
How to Choose and Integrate Analytics for Game’s Growth?

Are you developing a game but getting confused about the variety of tools on the market? Have you launched a game but still making decisions based on gut feeling rather than data? Watch this video and solve your confusions! In the presentation, Julia Iljuk (devtodev’s Sales Team Lead) talks about things that can help you make an informed decision.

Agenda

  1. How easy it is to integrate a product analytics platform.

  2. How analytics helps you with your work (e.g. it helps you to find effective and ineffective user acquisition channels, analyze their behavior, discover the points of growth that will make your product even better, etc.)

However the main goal of this presentation is to get you familiar with two main categories of analytics platform (in-house and off-the-shelf) and elaborate on their pros and cons. Julia covers it extensively and talks about things to consider prior to making the decision.

The video was filmed at the Digital Dragons conference in Krakow, Poland. It is conveniently broken down into chapters.

Watch the Webinar

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